power of movement: yoga fundraiser for arthritis research, march 7

Even bikers can do yoga! Image from Power of Movement's 2010 ad campaign.

This Sunday, March 7, yogis across Canada will be gathering to practice together with the 2010 Power of Movement yoga challenge, and all funds raised will go towards critical arthritis research. Now in its fourth year, previous Power of Movement events have raised nearly $400,000 benefiting the 4.5 million Canadians who live with arthritis and autoimmune conditions. This year, organizers hope to exceed above and beyond that amount.

It’s not too late to sign up for one of the “mega-sessions” happening across the country and start taking pledges from your friends and families. The Montreal mega-session will start at 11am at The Sacred Heart School (3635 Atwater Ave), and other events will be taking place in Vancouver, Nanaimo, Calgary, Edmonton, Winnipeg, Toronto, Kingston, Ottawa and Halifax. If you don’t live in or near any of these place, there are smaller local events in select cities – or just simply make a donation to Power of Movement, in the name of yoga as service!

And what’s with the biker campaign? It’s just proof that “anyone can do yoga,” a fundamental belief at the core of Power of Movement. See the video below for proof…

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  1. What a great commercial for the Power of Movement yoga challenge, anyone really can do yoga if they put their mind to it. Arthritis research is such worthwhile cause, and doing yoga often helps those with arthritis to feel some relief from sore or stiff joints.

  2. I didn’t know about this – thanks for sharing!

  3. Roseanne,

    This sounds like a great fundraiser. We would like to post to the prAna blog.


  4. Now, that’s the kind of image I LIKE to see! Men really need their yoga, too.

  5. I actually just found out about this tonight and then read your post 🙂 I’ll be attending (and afterwards hopefully chatting with the instructor about the Coffee and Yoga community group 🙂 )

  6. Let’s petition to get this guy on the next Yoga Journal cover…whaddya say?

  7. Biker yoga–love it.
    Perhaps someday I won’t be the biggest hairiest dude in yoga class…

  8. their goth yoga ad is pretty cute, too: http://www.youtube.com/watch?v=GZ7hNNi7jDU&feature=related

    we do love anything that defies conventional representations of yoga, don’t we? 🙂

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